Appletree installs Kongsberg Digital Finishing System

Shaun Frizzell (left), General Manager of Appletree Printing, with Vice-President Michael Stalteri, beside their latest acquisition, a Kongsberg X24 Edge Cutting Table.

Appletree Printing (Mississauga, Ontario) has invested in the latest Kongsberg digital-finishing technology as part of its commitment to offer more creative solutions to its clients, while also meeting increasing demands for faster turnaround times. With over 25 years of experience, Appletree has earned a reputation for quality, value and on-time service – and the Kongsberg X24 Edge Cutting Table will build on those benefits by bringing all of the shop’s finishing in-house. The new installation also includes a Kongsberg MultiCUT-HP Tool and Roll-Off Unit for roll-to-roll cutting. Delivering speeds of 30 metres per minute with acceleration of 0.3G, the Kongsberg X24 can handle a wide range of display, signage and packaging – from kiss cutting vinyl to heavy-duty milling.

“Partnering with our customers, we provide unique solutions, while at the same time becoming an extension of their creative process,” Frizzell said. “We deliver this through our unique designs and innovative, custom-manufactured products. With the Kongsberg PCS digital finishing solution, we now have the leading-edge technology at our fingertips that’ll help us achieve our goals. With our new set-up, we can ensure quicker turnarounds. We also have increased productivity, and our extended capabilities mean our design team can now offer even more creative solutions. The Kongsberg has also allowed us to expand our large-format and display offerings, and has opened up our capabilities to offer totally customized signage and fabrication. Not having the in-house finishing capabilities meant that our costs were higher, which meant we were not always competitive. Not only would these costs eat into our own margins, but the lack of our own finishing equipment also limited our product offerings to customers, which in some cases led to lost opportunities.”

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